In June 2024, the British Red Cross launched a project, supported by the Institute of Health Equity at University College London, to explore if and how the British Red Cross support in the UK is addressing inequality and achievingour strategic commitment. This document provides guidance for commissioners and providers of health and social care services, helping them adapt their approaches to support communities and address the wider social determinants of health.

To explore who we reach through our services we looked at the personal and situational data collected directly from and/or about the people we supported across our UK services 1st January 2024 to 30th June 2025. We also mapped our activities and their outcomes to the recommended improvement domains from the 2010 Marmot Review: Fair Society, Healthy Lives report of health inequalities
in England. This was to help understand how our services could be addressing the wider social determinants of health.